Location: Nanshan District, Shenzhen, GuangdongP.R. China (On-site Mandatory)
Work Visa Eligibility: Must hold valid legal working status in Mainland China
Language: Fluent English & Native/Business-level Chinese
Job Overview
We are an emerging DTC brand building premium smart wellness jewelry that combines fine fashion accessories with health tracking technology. We are seeking a full-cycle Product Manager to lead our product from scratch (0-to-1) based at our Shenzhen headquarters.
You will own the complete product lifecycle: market research, user positioning, hardware & software product definition, cross-departmental R&D coordination, prototype iteration, mass production launch, post-launch iteration and data-driven optimization. This is a core founding product role with full ownership of our flagship wearable jewelry line.
Key Responsibilities
- Conduct deep market research on North American luxury wearable, wellness jewelry, female consumer trends, competitors and regulatory requirements for health feature marketing.
- Define full product requirements: hardware design, health sensor functions, APP interaction, jewelry appearance & craftsmanship, packaging, pricing and SKU planning for our target high-end female users.
- Lead end-to-end 0-to-1 product development: align with industrial design, hardware R&D, firmware, software APP, supply chain, manufacturing, marketing and quality teams to drive prototype verification, trial production and mass launch schedules.
- Establish product iteration logic based on user feedback, post-launch sales data, social media user insights and operational metrics; continuously optimize health monitoring features, wearing experience and fashion appearance balance.
- Collaborate closely with global marketing & creative teams (US market focus) via cross-border communication: deliver clear bilingual product briefs, translate overseas user demands into actionable product requirements, and align product roadmaps with brand growth strategies.
- Manage product milestones, risk control, cost budgeting and quality standards throughout the development cycle; ensure compliance with wearable health data regulations for US market sales.
- Build standardized product documentation, PRD, user story, test specifications and iteration archives for long-term brand scaling.
Requirements & Qualifications
- Mandatory: On-site full-time in Shenzhen HQ; Valid legal working identity / work permit for Mainland China (non-negotiable).
- Language: Fluent oral & written English + fluent Chinese (daily cross-border communication with US marketing team).
- Solid 0-to-1 full-cycle product management experience for consumer hardware / wearable devices / smart jewelry / fashion tech products; independently delivered at least one complete hardware product from conception to mass production launch.
- Deep understanding of wearable health tracking functions (vital signs monitoring, sleep tracking, etc.), consumer electronics hardware R&D workflow, supply chain and manufacturing processes.
- User-centric thinking, capable of analyzing North American female high-end consumer demands, balancing fashion aesthetic design and technical functional performance.
- Strong cross-functional coordination skills: able to drive ID, R&D, factory, marketing teams to deliver tight product schedules; good at risk identification and problem solving during development.
- Data-sensitive: able to leverage e-commerce, social media and user operation data to drive product iteration decisions.
- Bonus Points:
- Past experience with luxury jewelry, fashion wearable or DTC US consumer brands
- Familiar with US FDA / health wearable marketing compliance rules
- Experience cooperating with overseas marketing & influencer teams
- Basic knowledge of jewelry craftsmanship, material and packaging design
What We Offer
- Founding core product position with full ownership of the brand’s flagship smart jewelry line, huge room for career growth.
- Competitive base salary + performance bonus + product launch incentive + year-end bonus.
- Complete social insurance & housing fund, annual physical examination, team building, festival benefits.
- Open flat corporate culture, direct communication with founding team, lightweight efficient working mode without redundant bureaucracy.
- Opportunity to participate in cross-border global brand operation, work with US marketing and creative teams regularly.
Job Type: Full-time
