Job Requirements
- Marketing collateral development营销宣传资料开发
Brochure production: Lead update/creation needs verification with all BLs; content review/editing (excl. technical part) and organization, revision, layout management, printing and distribution.
手册制作：与所有业务线确认更新/创建需求；内容审核/编辑（不包括技术部分）以及组织、修订、排版管理、印刷和分发
Company/service promotional video: script preparation, scenario follow-up and revision, dubbing and caption production.
公司/服务宣传视频：脚本编写、后续场景跟进与修改、配音及字幕制作。
Other online and offline content and campaigns for corporate branding as well as service promotion
其他用于企业品牌推广和服务宣传的线上和线下内容及活动
Content tool management, content dashboard, etc.
内容工具管理、内容仪表板等。
Client interview and case study video shooting, editing
客户访谈和案例研究视频拍摄、编辑
Event Marketing 活动营销
Plan and organize a set of promotional activities as internal consultant to BSBF with professional and effective approach from event MKT and Content perspective.作为业务线的内部顾问，从活动营销和内容策划的角度出发，以专业且有效的方式策划并组织一系列促销活动；
Build partnership with local business and sales team, key industry partners, proactively scouting and deliver events from 0-1, with the highest quality in the industry to enlarge brand awareness and generate leads.
与当地业务和销售团队、关键行业合作伙伴建立合作关系，积极寻找并组织业内最高品质的0-1活动，以扩大品牌知名度并生成销售问询；
Analyze, track, and report on event ROI based on the predetermined pipeline, revenue and MQL metrics using digital marketing tools.使用数字营销工具，根据预定的渠道、收入和MQL（营销质量线索）指标，分析、跟踪和报告活动的投资回报率；
Support management team to scouting and identify key industrial partners, events, exhibition, summits, and other online method to accelerate leads generation.支持管理团队进行市场调研，识别关键的行业合作伙伴、活动、展览、峰会，以及利用其他在线方法，以加速潜在客户开发；
Support executive leadership team on complex, cross-functional initiatives to ensure successful implementation.在复杂且跨职能的活动上支持高层领导团队，确保活动成功实施；
Internal and External Communication 内部与外部沟通
Develop and execute the corporate branding campaign, lead internal communication campaigns in the locations.制定并执行企业品牌宣传活动，领导各地区的内部沟通活动
Work with local BFs for external communications.与当地业务部门（BFs）合作进行外部沟通。
Vender sourcing, communication and management to ensure high-quality and cost-effective operation: contract review and revision; artwork evaluation, event delivery quality and cost evaluation.供应商采购、沟通与管理，以确保高质量且具有成本效益的运营；合同审查与修订；艺术品评估、活动交付质量与成本评估；
MKT Promotional Items and material payment processing 市场促销品及物料付款处理；
Picture pool development: picture sourcing; photo-shooting of lab facilities.图片库开发：图片来源；实验室设施的摄影；
Jointly Responsibilities and Duties:共同责任与义务：
- Offer support to key account holders in other marketing units in terms of – but not restricted to - your Marcom function, for activities such as customer studies, events.在其他营销部门中，为关键账户持有人提供支持，支持范围包括但不限于你的市场传播功能，如客户研究、活动等。
- Support marketing activities and content/campaign planning and execution.支持营销活动以及内容/活动的策划与执行。
- Local support such as local marketing campaign and branding. 本地支持，如本地营销活动和品牌推广
Behind every successful test, certification, and inspection stands a strong team in our support functions. Whether it’s HR, IT, Finance, Marketing, Controlling, Procurement, Facility Management, our Shared Service Centers, QHSE, Legal, Corporate Development, or Corporate Communications—they all play a role in ensuring that our operational units around the world can deliver top performance.
Equal opportunities are particularly important to us at TÜV Rheinland. We are committed to breaking down barriers and creating an inclusive working environment characterised by respect, diversity and genuine participation. We therefore particularly welcome applications from people with severe disabilities.
Join our strong network and help us shape the world of tomorrow!
