Job Responsibilities
Lead Packaging Development: Own multiple packaging programs from concept through mass production, balancing brand expression, user experience, manufacturability, sustainability, quality, and cost.
Packaging Innovation: Propose improvements to packaging structures, graphics, materials, and manufacturing processes that elevate the customer experience while improving efficiency, sustainability, and scalability across product categories.
Packaging Systems: Partner with Packaging Engineering and cross-functional teams to identify opportunities for shared packaging platforms, standardized components, and reusable design solutions that reduce complexity while maintaining appropriate brand differentiation.
Packaging Experience: Design intuitive, premium out-of-box experiences that strengthen Lenovo's brand while creating meaningful customer interactions across your product category.
Cross-functional Leadership: Lead collaboration with Industrial Design, Engineering, Marketing, Product Management, and global suppliers to successfully deliver packaging programs from concept through production.
Manufacturing Excellence: Drive packaging quality through prototype reviews, production validation, supplier collaboration, and manufacturing support to ensure final products faithfully reflect the original design intent.
Team Development: Mentor junior designers, share best practices, and contribute to a collaborative culture that encourages continuous learning and design excellence.
Trend & Technology Leadership: Research emerging packaging trends, materials, sustainability initiatives, and manufacturing technologies to continuously improve Lenovo's packaging solutions.
Job Requirements
Education & Experience: Bachelor's or Master's degree in Packaging Design, Graphic Design, Industrial Design, Communication Design, or a related design discipline with 5–7 years of professional experience designing packaging for consumer products.
Portfolio: Outstanding portfolio demonstrating excellence in packaging structure, graphic communication, and out-of-box experience, including products successfully brought to market.
Packaging Expertise: Strong understanding of packaging structures, materials, printing technologies, manufacturing processes, supplier collaboration, and production requirements. Experience leading packaging programs from concept through production.
Systems Thinking: Ability to develop scalable packaging solutions that balance customer experience, brand identity, manufacturing efficiency, sustainability, and business objectives. Experience simplifying packaging through shared platforms, standardized components, or common design practices is highly valued.
Design Tools: Proficient in Adobe Creative Suite and experienced with packaging visualization, 3D rendering software, and AI-assisted creative tools.
Leadership & Collaboration: Demonstrated ability to independently lead projects, influence cross-functional teams, mentor designers, and communicate design rationale with confidence.
Language: Strong written and verbal English communication skills with the ability to communicate design intent and collaborate effectively across global teams.
岗位与团队
联想设计创新团队汇聚全球优秀设计人才,为 ThinkPad、Yoga、Idea、拯救者、摩托罗拉等旗下各品牌打造世界级产品。团队协作氛围浓厚、工作节奏紧凑,融合设计、工程与创新,塑造个人智能产品的未来形态。
作为包装设计师,你将主导联想全消费产品线的包装体验打造。包装是消费者与联想产品第一次实物接触,每一处结构设计、视觉画面、开箱流程都会影响整体产品体验,传递品牌核心价值。
你将深度协同工业设计、品牌、工程及全球供应商,全程统筹包装项目从创意到量产落地,推动包装结构、视觉、生产工艺与用户体验的创新升级。本岗位可参与搭建联想包装设计体系,统一多产品线设计规范,并为全球包装团队迭代完善设计标准流程。
包装结构与用户体验
- 设计产品防护包装结构,打造简洁顺畅、令人印象深刻的开箱体验;统筹用户从开箱、取出配件到产品组装全流程触感与操作体验。
岗位职责
统筹包装全流程开发
- 全权负责多个包装项目,覆盖创意到量产全阶段,平衡品牌表达、用户开箱体验、可量产性、环保可持续、品质与成本。
包装创新优化
- 针对包装结构、视觉、材质、生产工艺提出优化方案,提升用户体验,同时提高全产品线设计效率、环保属性与方案通用性。
搭建标准化包装体系
- 联动包装工程与各跨职能团队,打造通用包装平台、标准化配件、可复用设计方案,简化开发复杂度,同时保留各产品独特品牌辨识度。
打造高端开箱体验
- 设计简洁流畅、质感出众的开箱流程,强化联想品牌形象,为所属产品线打造有记忆点的用户交互体验。
跨部门统筹协调
- 牵头对接工业设计、工程、市场、产品管理及全球供应商,保障包装项目从创意到量产顺利落地。
把控量产品质
- 通过样板评审、量产验证、供应商对接、生产技术支持把控包装成品质量,确保大货完整还原设计初衷。
团队培养赋能
- 带教初级设计师,分享成熟设计经验,营造持续学习、追求高品质设计的协作团队氛围。
前沿趋势研究
- 调研新兴包装趋势、新型材料、环保方案与生产工艺,持续迭代升级联想整套包装解决方案。
岗位要求
学历与从业经验
- 包装设计、平面设计、工业设计、视觉传达等相关设计专业本科 / 硕士学历,拥有 5–7 年消费类产品包装设计完整项目经验。
作品集
- 优质完整作品集,充分体现包装结构、视觉传达、开箱体验设计能力,包含已成功上市落地的产品案例。
包装专业能力
- 精通包装结构、材质、印刷工艺、生产流程及供应商对接工作;具备独立统筹包装项目从创意到量产的完整经验。
体系化设计思维
- 能够打造可复用、规模化的包装方案,平衡用户体验、品牌形象、生产效率、环保要求与业务目标;有通过通用平台、标准化组件简化包装体系经验者优先。
设计软件
- 熟练使用 Adobe 全套设计软件,掌握包装效果图、3D 渲染、AI 创意辅助工具者更佳。
统筹协作能力
- 可独立牵头项目,推动跨职能团队协同,带教新人,清晰自信地输出设计逻辑与方案。
语言能力
- 优秀英文读写与口语沟通能力,可顺畅向全球各团队阐述设计思路、开展跨国协作。