Launch activities:
· M anage the placement, negotiation and execution of Bulgari advertising on traditional media platforms.
· Ensure well-balanced, effective and optimized brand visibility and budget allocation in markets
· Work closely with team to ensure orchestra seamless online-to-offline media campaigns that drive qualified traffic to key retail locations
· Optimize media spend ing efficiency through strategic negotiation, performance-based buying, and continuous vendor/partner evaluation.
· Identify emerging city OOH and landlord new placements to keep B v lgari’s media approach updated in the marketplace .
· Support to develop yearly media strategy and conduct negotiation
Communications;
· Build strong relations and seamless communication with key stakeholders including but not limited to landlords and 3 rd parties to maximize resources, exposure and opportunities dedicated to Bulgari, ensuring all implementations are in line with brand and communication strategy & business objectives.
· Proactive ly communicate with internal local/global teams to ensure seamless and timely communication and alignment on all initiatives.
Daily operations:
· Ensure all media activities comply with internal book processes, local advertising regulations and internal compliance policies
· Collect, consolidate, and validate all related reports from media partners , agencies , etc..
· Ensure timely delivery of work with discreetness and ability to pay attention to details.
· F lawless day-to-day execution that meets brand standard.
Education:
University graduate education with a minimum of 5 years marketing experience.
Languages:
Great command of written and spoken English
Professional experience & know how:
- Knowledge of production and promotions workings
- Ideally to have had experience at marketing position in retail industry of well-known brands
Technical & management skills:
Computer literacy
Personal & interpersonal skills:
- Highly detail-oriented, organized, and patient
- Ability to multi-task and prioritize
- Good organizing, planning; coordination and execution skills
- Team player and ability to communicate with all levels
- Agility, flexibility and fast-paced to react to rapid changes
