Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with kindness and humility, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions that make people look and feel good. There’s much to learn and many to learn from, with more than 17,000 employees around the world to explore ideas and ambitions with. Dive into varied, flexible, and stimulating environments. Meet empowered professionals to partner with, befriend, and stretch your skills alongside. Every day, your energy, your creativity, and your determination will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature.
Location Shanghai, China
Job description
Givaudan Taste & Wellbeing communication team is looking for a content creator who understands B2B business writing and brand-centered storytelling. You will craft various content types — including website copy, social posts, video script and demo/solution descriptions — that address our target audiences and promote our brand. We ask that you be understanding industry topics and trends, optimizes content for organic search, revises and edits pieces, and collaborates with internal stakeholders and Comms other team members to ensure brand consistency. You will be creative, strategic, detail-oriented, and able to meet deadlines.
Responsibilities
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Content creation Create engaging and high-quality content and video content for social platforms (mainly focus on WeChat channels, other social media platform experiences like Red, Bilibili, Douyin are welcomed), to drive engagement and trigger followers' interests, which helps the company accelerate in nurturing leads.
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End-to-end project management Handle the entire content creation process from planning, getting brief, scripting, and reviewing to editing and publication.
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Maintain digital platforms such as Wechat content center and minisite to ensure the continuous engagement with followers, acquiring new followers as well as generating new leads, and sales leads management.
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Media buy and data analysis good media investment knowledge and A-Z hands-on projects, optimise strategies and improve ROI through data monitoring and analysis.
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Trend awareness Stay updated on social media trends of how to engage and communicate with followers effectively
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Brand voice Maintain consistent tone of voice across all content that matches Givaudan branding, style and messaging.
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Others support event and daily sales leads input from social medias
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By ad hoc tasks per business requirement
Qualifications
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Bachelor's degree in Marketing, Communications, Journalism, or a related field. Overseas education background is preferred.
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1-3 years of proven experience in content creation and social media management particularly on WeChat. Fresh graduates should have relevant project-based work experience.
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Strong oral and writing skills in English and Chinese, with the ability to craft engaging copy.
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Creative, detail-oriented, and able to meet deadlines in a fast-paced environment.
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Self-motivation and collaboration Ability to work independently while being receptive to feedback and collaborating closely with the cross-functional teams.
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Excellent organizational skills and the ability to manage multiple projects simultaneously.
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Project management – highly planning skills and an extroverted personality are preferred.
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Nice to have proficiency in graphic design and short video production, knowledge of using relavant tool like Jimeng, Jianying,Canva etc.
#LI-Hybrid
At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives.
You work within an inspiring teamwork culture – where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions.
Every essence of you enriches our world.
Diversity drives innovation and creates closer connections with our employees, customers and partners.
Givaudan embraces diversity and is committed to building an inclusive environment where everyone impacts our world.
