位于上海市, c23的 20 个优质fashion marketing职位（正在招聘！）

Business Objectives: Collaborate with management to propose and define the store's mid to long-term user growth and business objectives, as well as initiatives to achieve such ambition.

Store and Merchandising Strategy: Utilize data analysis and user research to identify the core direction, means of business growth, and merchandising needs within the predefined channel.

Traffic and Conversion: Secure high-quality traffic and define conversion targets for key categories/landing pages based on business objectives and store strategy.

User Journey and Experience: Define and (re)design the user journey within the e-store, as necessary, to provide an extraordinary client experience and achieve the intended business objectives.

Marketing Planning: Develop and execute marketing activities aligned with the brand's commercial calendar, such as campaigns and new launches, as well as e-commerce milestones like 618 and Singles' Day.

Digital CRM: Manage user growth through the AIPL funnel and/or 5R model for effective audience targeting.

Internal Collaboration: Foster close collaboration with key internal stakeholders, including teams like performance media, e-merchandising, order experience, e-clienteling, client service, data & digital, IS&T, etc., to obtain the necessary resources and support for achieving desired results.

External Stakeholder Management: If applicable, manage external stakeholders such as media channel relationships and TP/ISV agencies to ensure desired outcomes are delivered.

Requirements

Education: Bachelor's degree or above.

Experience: 7+ years of experience in the e-commerce industry, demonstrating a deep understanding of both digital and business aspects.

Proven Track Record: Proven track record of successfully managing an e-store for a renowned brand, with sales and profit and loss (P&L) responsibility.

Strategic Problem-Solving Skills: Strong strategic problem-solving skills and the ability to work under pressure to deliver results.

Data-Driven Mindset: Data and business-driven mindset, with the ability to formulate strategies, identify needs, and acquire necessary resources to achieve desired outcomes.

Industry Experience: Experience in luxury fashion and/or beauty brands is preferred.

Platform Experience: Must have experience running a marketplace store (such as Tmall or JD). Experience in running a mini program store (e.g., WeChat) is a plus.

Communication Skills: Excellent communication and interpersonal skills. Fluency in English is a plus.

Personal Qualities: Quick learner, highly self-driven, detail-oriented, and a team player.

LOUIS VUITTON
MAISON

Founded in Paris in 1854, Louis Vuitton perpetuates the ambitious vision of its namesake. From his origins as a master trunk maker, manufacturing boxes used to pack both everyday objects as well as voluminous wardrobes, Louis Vuitton and his successors introduced numerous innovations including the advent of the flat-top trunk, lightweight canvas, signature patterns, and the tumbler lock. Today, Louis Vuitton’s legacy is expressed through its rigorous spirit of innovation, the boldness of its creations and an uncompromising demand for excellence.

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在上海市, c23的fashion marketing个职位

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LOUIS VUITTON
MAISON