Entity:
Customers & Products
Job Family Group:
Business Support Group
Job Description:
Key Accountabilities：
Develop yearly product communication plans, assist in formulating promotion strategies and execute specific promotion activities (e.g. social media operations, offline events, advertising) to ensure the successful launch and exposure of the products and solutions.
Develop and update product related marketing assets. (Product catalogue, leaflet etc.,)
Develop and publish promotion contents for products internally and externally on matched channels.
Track the effectiveness of the promotion, analyze data (e.g., exposure, conversation rate) and optimize the promotion plan accordingly. Ensure the promotion materials comply with brand standards.
Collect industry brand trends and competitors’ promotion strategies to provide references for adjusting communication strategy.
Job Holder Requirements：
University degree or above in Marketing or related discipline
2-5 years of experience in Marketing:
Working experience in a matrix organization
Industrial lubricants or chemicals experience are desirable but not essential
Market communication and activation experiences preferred.
Innovative thinking
Strong interpersonal and communication skills
Evidence of effective networking and relationship building skills both internally and externally
Strong change management skills
Why join us?
At bp, we support our people to learn and grow in a diverse and challenging environment. We believe that our team is strengthened by diversity. We are committed to fostering an inclusive environment in which everyone is respected and treated fairly. There are many aspects of our employees’ lives that are meaningful, so we offer benefits to enable your work to fit with your life! These benefits can include flexible working options, paid parental leave policy among others!
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Travel Requirement
Up to 10% travel should be expected with this role
Relocation Assistance:
This role is not eligible for relocation
Remote Type:
This position is not available for remote working
Skills:
Agility core practices, Analytical Thinking, Business process improvement, Commercial Acumen, Communication, Conflict Management, Creativity and Innovation, Customer centric thinking, Customer enquiries, Customer experience, Customer Service, Customer-Support, Customer Value Proposition, Digital Fluency, Resilience, Self-Awareness, Sustainability awareness and action, Understanding Emotions, Workload Prioritization
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.
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Disclaimer
This is a high-level summary only of terms and current discretionary benefits applicable to certain roles. Some rewards, benefits and policies are at managers’ discretion and vary depending on where you work within the business. All terms subject to contract and all discretionary benefits subject to policy and eligibility.
