Job Title: Market Operations Specialist (Korea / Japan / Taiwan)
岗位名称:区域市场运营专员(韩国/日本/台湾地区)
Location: Beijing, China (On-site)
工作地点:中国北京(现场办公)
About the Role
关于岗位
About the Role
We are looking for a Market Operations Specialist with deep local insights and ready-made industry networks in Korea, Japan, or Taiwan. In this role, you will act as the strategic bridge between our Beijing HQ and your home market—driving user growth from zero to one through localized content, community engagement, and key partnerships.
岗位概述
我们正在寻找一位对韩国、日本或台湾地区拥有深刻本土洞察力及成熟行业人脉的运营专才。您将作为北京总部与目标市场之间的战略桥梁,通过本土化内容、社群运营及关键资源合作,驱动区域用户从0到1的冷启动增长。
Key Responsibilities
- Market Launch & Strategy: Lead end-to-end cold-start initiatives for your designated region, including user behavior research, competitor mapping, and developing actionable regional growth playbooks.
- Localized Operations: Design and execute culturally-relevant online/offline campaigns that resonate with local pop culture, boosting user acquisition and retention.
- Content Ecosystem: Build and streamline a multilingual content pipeline—from translation and adaptation to scheduling—ensuring seamless communication across cross-regional teams.
- Cross-functional Collaboration: Work closely with Product and Tech teams in Beijing to advocate for regional user needs and optimize product-market fit.
岗位职责
- 市场冷启与策略制定: 全面负责目标区域的冷启动项目,涵盖用户行为调研、竞品分析及可落地的区域增长策略制定。
- 本土化运营活动: 策划并执行贴合当地流行文化的线上线下活动,有效拉动用户新增与留存。
- 内容生态搭建: 建立并优化多语言内容生产流程(含翻译、本地化改编及排期),确保跨区域团队间的信息传递无缝流畅。
- 跨部门协同: 与北京总部的产品和研发团队紧密配合,传递区域用户诉求,推动产品实现更佳的市场适配。
Key Requirements
- Native/Professional Background: Native speaker or equivalent fluency in Korean, Japanese, or Chinese (Taiwan region). Proficiency in Mandarin Chinese is a must for daily coordination with HQ.
- Industry Experience: 2+ years in overseas operations, marketing, or community management within social, dating, or entertainment apps.
- Core Resource (Crucial): Must possess established connections with local agencies (guilds), streamers, or KOLs in your region—ready to activate for cold-start campaigns.
- Cultural Acumen: In-depth understanding of regional internet trends, user psychology, and content consumption habits.
- Mindset: Data-driven, self-starter with a strong ownership mentality for emerging market growth.
任职要求
- 语言与背景: 韩语、日语或中文(台湾地区)母语水平,且具备流利的普通话能力,以确保与北京总部的日常顺畅沟通。
- 行业经验: 具备2年以上社交、婚恋或娱乐类应用的海外运营、市场营销或社群管理经验。
- 核心资源(硬性条件): 必须拥有目标市场当地公会、主播或KOL的现成合作资源,并能在冷启动阶段快速激活。
- 文化洞察力: 深度理解目标市场的互联网趋势、用户心理及内容消费习惯。
- 职业素养: 数据驱动导向,具备极强的自驱力与主人翁意识,热衷于开拓新兴市场。
Job Type: Full-time
Work Location: In person