Ascensia Diabetes Care is a global specialist diabetes care company, dedicated to helping people living with diabetes. Our mission is to empower people living with diabetes through innovative solutions that simplify and improve their lives. We use our innovation and specialist expertise in diabetes to develop high quality solutions and tools that make a positive, daily difference for people.
At Ascensia, our values serve as the bedrock of our organization. They guide our decisions, actions, and interactions, shaping the culture we collectively foster.
Our Values include:
- Resilient Growth Mindset
- Executional Excellence
- Courageous Leadership
Inclusive Collaboration
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We believe that when we live our values authentically, both individually and as a team, we unlock our true potential and drive sustainable success.
Major Tasks and Responsibilities of Position:
- Participate in developing a marketing strategy, collaborating with corporate and sales leadership to support sales activities and goals.
- Provides input on long-term development plans and new product development opportunities; contributes to the strategic business plan of the HCP channel; defines the brand marketing objectives and strategy together with the management
- Collects and analyzes market intelligence data, identifies customers' needs through adequate market research findings, and translates them into marketing strategy proposals and action plans.
- Manages and controls approved budget of marketing activities, related product strategies, and marketing plans in the HCP channel. Creates budgets and schedules to support the marketing plan and manages marketing activities within the budget and schedule
- Works closely with the Global Marketing brand team daily to ensure that messaging and marketing activities are aligned with the Global marketing brand plan and company values
Qualifications :
- Bachelor's degree in Medicine or related field
- at least 10 years of working experience in healthcare marketing strategy, brand promotion, product management, medical devices product management
- ability to handle product portfolio management
Experiences in new product launch and promotion in the HCP channel is preferred
- Solid working knowledge of market research, product sales and
sales promotion activities
- Ability to analyze data, evaluate promotional/tactical activities and prepare marketing plans
- Excellent communication skills and interpersonal skills, ability to deliver reports, make public presentations and deal eloquently
with opinion leaders and the sales force team
TO ALL RECRUITMENT AGENCIES: Ascensia does not accept unsolicited third-party resumes.
Building an Inclusive Culture: We are a company that brings varying backgrounds, ideas, and points of view to inventing on behalf of all customers. Our diverse perspectives are enriched by many dimensions, including race, ethnicity, gender, age, physical and mental ability, sexual orientation, religious beliefs, culture, language, and education, as well as professional and life experience. We are committed to diversity, equity, and inclusion, and leveraging our unique perspectives to scale our impact and growth.
