Location Guangzhou, Guangdong, Chinese Mainland - Greater China Category Brand Management/Marketing Job Id CNJ003105 Job Type Full Time
Job Responsibilities:
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Manage and work with Sales team to lead agency team to execute end-to-end KOL cooperation, from identification and outreach to content collaboration and performance tracking;
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Implement and support KOL activities on site for big events, ensuring accuracy and completeness;
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Manage KOL Commission and Media budget;
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Collaborate cross-functionally with marketing, brand, and sales teams to align KOL strategies with overall business objectives;
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Monitor and analyze competitor KOL activities to identify opportunities and adapt strategies.
Job Qualifications:
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1-3 Years of Proven experience in DY KOL/Livestream business, including but not excluding to KOL BD, KOL operation, DY store livestream, etc.;
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Demonstrated abilities in Data collecting and budget management, preferably with solid Excel operation skills;
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Demonstrated basic business analysis & planning skills;
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Strong communication and interpersonal skills, with the ability to build strong relationships with KOLs and internal stakeholders;
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Fluency writing and good communication skill in Mandarin and English is required.
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Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
