Job Purpose
Lead and develop a sales team to accelerate Premium ON business growth in Shanghai through strategic wholesaler management, best-in-class outlet execution, and consumer market cultivation – making Shanghai the national showcase for brand leadership.
What We Offer
- Ownership of the most strategic, trend-setting market in China with high internal visibility
- The chance to shape premium lifestyle branding in one of the world's most dynamic nightlife cities
Key Responsibilities
1. Deliver & Exceed Sales Targets
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Channel Strategy & Expansion
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Design market expansion strategies, optimizing channel network and resource allocation
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Identify, recruit, and monitor potential wholesalers
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Outlet Execution Excellence
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Lead the team to achieve superior presence, visibility and activation in key outlets
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Develop and maintain long-term relationships with key outlets
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Actively pursue new business by developing new outlets and implementing promotions and marketing activities that drive offtake
o Partner with the KA (National Key Account) team to identify, develop, and manage key accounts
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Sales Planning & Analysis
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Prepare accurate sales forecasts, budgets, and phasing plans
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Identify growth opportunities through customer and channel insights analysis
2. Drive Category Growth & Brand Building
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Elevate brand image and gain market share across Premium ON channels
- Work closely with the Trade Marketing team to co-develop and supervise execution of impactful brand activities, promotional campaigns, and consumer engagement programs, ensuring seamless rollout of priority projects across Premium ON channels
3. Team Management & Sales Excellence
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Set clear execution standards and KPIs for the team and monitor the execution effectiveness to drive continuous improvement
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Coach and mentor team members through field accompaniment, performance reviews, and individual development plans
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Control trade spending budget effectively, ensuring strong ROI
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Ensure full compliance with company code of conduct, anti-bribery, etc.
Job Posting End Date:
Target Hire Date:
2026-05-20
Target End Date:
