REQ ID
98689
POSTED
Jul 1, 2026
FUNCTION
Sales
LOCATION
Shanghai, SH, CN, 215000
THE ROLE
The role of the Senior E-commerce Manager is to lead the E-commerce sales growth throughout China and be responsible for revenue and profit targets achievement on Tmall & JD store and ensure the best level of online customer service.
KEY RESPONSIBILITIES
1.Channel & Store Management
Manage daily operations of Tmall and JD flagship stores to maintain premium brand standards.
Comply with brand guidelines, pricing rules and commercial requirements.
Cooperate with TP to formulate platform strategies and standardize discount policies.
2.Business Strategy & Performance
Formulate sales strategies to achieve revenue and margin targets for luxury beauty business.
Monitor store performance and deliver data-driven optimization solutions.
Report business performance to senior management and propose innovative growth strategies.
3.Commercial & Cross-functional Management
Manage sell-in, sell-out and monthly commercial reconciliation for direct stores.
Collaborate with internal teams for reasonable resource allocation.
Drive offline store traffic via online channel resources.
WHAT YOU WILL BRING
Must have working experience in JD or TMALL channel for 4 years +
Data driven planning, being able to balance between sales and profit
B2C distribution & retail dealer management experience is a must
Preferred Beauty background, purpose is to make sure the candidate understands of consumer centric spirit and deliver brand image while remaining operational excellence
Being able to handle conflict or challenge with good internal personal skill
Quick learning, strong pressure resistance
Superb communication skills, including strong oral and presentation skills with the ability to communicate and interact at all levels.
Good English capability
Strong beauty sense and Luxury taste.
What Success Looks Like
Demonstrate positive relationship building skills in initial engagements with multi-functional teams
Deliver Business Targets, in line with the goals of the Business Unit
Successful Design and Deployment of Marketing Toolkits for the Brand
ABOUT COTY
Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
For additional information about Coty Inc., please visit www.coty.com/your-career.
