Location Guangzhou, Guangdong, Chinese Mainland - Greater China Category Brand Management/Marketing Job Id CNJ003016 Job Type Full Time
Job Responsibility:
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Lead, develop, and execute brand eCommerce strategy & plan to accelerate in-market revenue growth and new user growth.
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Lead, develop, and execute user growth plan across eCommerce platforms.
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Lead holistic traffic planning (eMedia, social, content, etc.), analysis, and optimization to achieve traffic growth with improved efficiency.
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Lead, develop, and execute brand / initiative activation plan to drive traffic and shopper / customer excitement.
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Collaborate closely with total brand team and E-business central team to define strategies for our ecommerce business.
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Lead multifunctional team to execute the plan, improve online business scale.
Job Qualifications:
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Education degree - Bachelor’s Degree or above. Proficient in English written & verbal communication.
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Experience in years 3-5 years of FMCG/3C/Retail industry brand marketing experience.
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Preference - Recent experience in brand eCommerce or in eCommerce platform working experience. Familiar with ecom platform likes Tmall, JD , Douyin etc.
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Strong leadership, data analysis thinking, communication skill and passion for winning.
