A jeweler renowned for virtuoso savoir-faire and superb technical expertise, Maison FRED has for nearly 90 years embodied the personality and vision of founder Fred Samuel. Inspired by his warm outlook, always avid to engage with others, along with his love of light and irrepressible joie de vivre, Maison FRED has become known as the “Sunshine Jeweler”. This distinctive identity has given birth to jewels with signature character to celebrate life’s memorable moments, both big and small. Nourished by a rich design heritage informed by art, FRED is also inspired by the world of the French Riviera, much loved by Fred Samuel and his eponymous jewelry house.
Under the signature sunshine of FRED, jewels scintillate in a unique light. Their magnetic brilliance reflects subtly relaxed elegance, combined with the glamour of emotionally-charged design. The refinement of these exceptional pieces is often elevated by a bold twist thanks to their signature interchangeability.