Job Purpose:
Experience & knowledge:
- At least 1 years working experience in central marketing from top MNC
至少1年跨国药企中央市场部产品管理经验
- Strong education background
优秀的教育背景
Core competencies:
- Excellent communication skills and interpersonal skills,
具备优秀的沟通技巧及人际交往技巧
- Experience in project management and event planning/execution is desired
项目管理和活动策划/执行方面的经验
- Able to analyze data, to evaluate promotional/tactical activities and to prepare marketing plans
能够进行数据分析，评估推广/策略活动及准备销售计划
- Fluent in both English and Mandarin
中英文流利
Key Accountability:
- Participate in Beyfortus brand strategy and action plan development
参与品牌战略和行动计划的制定
- Understand and implement both strategic and tactical plan to realize market opportunities
了解并实施战略和战术计划，以实现市场机会
- Maintain good engagement with KOLs
与KOL保持良好沟通
- Work closely with cross functional teams to ensure the success of cross functional initiatives including market research, education programs, sales training etc.
与跨职能团队密切合作，确保跨职能方案的成功，包括市场研究、教育计划、销售培训等
- Collaborate with local marketing and sales colleagues and make sure that sales force Reps get correct, sufficient and updated knowledge about the product and external environment
与区域市场和销售同事合作，确保销售人员了解正确、充分和更新的有关产品和外部环境的知识
