Overview:
A new AFH & Foods Venture organization is established in China to expand our brands into new meal occasions. It will execute the global Foods Ventures strategy with a local lens, developing scalable, culturally relevant, and consumer-first business models while leading AFH sales end to end.
With the new organization setup, the commercial team will cover full channels in AFH including both KA management and IDT business (division teams are merged), and the full portfolio solution including both packaged and culinary solutions (expanded needs).
This setup requires this role to lead business development and customer management for eatery channel, report directly to Sales Director (LG1) of the new organization.
Responsibilities:
- Business Development: Lead the business development of eatery channel, especially restaurants chain (WQSR/Chinese) or beverage chain (tea/coffee); identify the key customer hunting list, responsible for 0-1 customer sell-in and management, as well as 1-10 business opportunity scale-up
- Key Account Management: Expand new business models for the company, especially both packaged and culinary solution for eatery customers. Develop and manage direct customers, establish stable customer relationships with key customers, and promote the healthy and rapid development of key customer business through JBP management to scale business
- Cross-function Coordination & SOP: Establish internal cross function cooperation with teams like MKT, TMKT, Finance, Insights, Legal, R&D, Supply Chain, Filed Sales, etc. to promote the healthy and stable development of the special channel business
- Performance Review and Coaching: Effectively manage and follow up on various project investments for key customers, ensuring that ROI is achieved above the company's average level, manage both D&A and A&M for the key customers
Qualifications:
- 10+ years in Food and Beverage industry
- 5+ years strong sales background, especially for food service area
- Experience to manage Key Accounts in eatery
- Strong strategic thinking and analytical skills
- The ability to build up new business and ways of working from scratch.
- Self-starter, self-motivating
- Good verbal and presentation skills
- Great communication skill to deal with different types of customers, functions
- Strong drive for results
- Business travel required
- Differentiating Competencies Required
- Lead the change
- Strong Communication and influencing skills
- Self motivated, disciplined, passionate with the brand
- Flexibility & dealing with ambiguity
