What You'll Do
Primary Purpose of the Position
- Achieve retail business objectives and consumer brand preference by supporting the different retail channels through development of a holistic trade Activation strategy and execution of the trade Activation plan for Goodyear
- Propose and execute cross-channel consumer promotion programs taking into full consideration Goodyear’s different consumer segments, broad product portfolio, and diverse channels to establish complementary programs and drive synergies across offline retail channels
- Collaborate with multi-functional teams (Sales, Marketing, Pricing, Finance and other key stakeholders) in order to develop and align on an integrated consumer Activation /promotion plan and execute the integrated plan with excellence
- Manage spending to drive topline and bottomline results
Education & Certifications
BA, Business or Auto major would be preferred.
What We're Looking For
- Above 7 years working experiences
- Minimum 4 years of sales or retail experience.
- Auto industry or FMCG background would be preferred.
Knowledge, Skills & Abilities
- Excellent communication skill.
- Project Management Skill.
- Solid Marketing knowledge and sales experience.
- Work under pressure.
Goodyear is one of the world's largest tire companies. It employs about 63,000 people and manufactures its products in 49 facilities in 19 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate
Goodyear is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by law.
